During the 2020 IFA Technology Conference recently, HONOR introduced new outdoor smartwatches and high-performance laptop into their current lineup; the HONOR Watch GS Pro, HONOR Watch ES, and HONOR MagicBook Pro.
The announcement also includes upgraded processors for the HONOR MagicBook 14 & 15, as well as unveiling the HONOR Pad 6 and three HONOR Choice products. All this as part of HONOR’s strategy to further strengthen its 1+8+N IoT lineup.
As such, here’s a breakdown on each of the products announced. Take note that these products do not have a local pricing and availability yet.
HONOR Watch GS Pro: A Rugged Outdoor Smartwatch Made for Adventure Lovers
The HONOR Watch GS Pro is a rugged smartwatch that helps urban adventurers to boost their performance and explore the great outdoors. Equipped with an extraordinary 25-day battery life, the smartwatch is set to be one of the longest-lasting smartwatches currently available in the wearables market.
It is built to withstand challenging environments, meeting the 14 MIL-STD-810G standard. Supported by high-precision built-in dual satellite positioning systems, the HONOR Watch GS Pro is equipped with a route back function and route deviation alert to help users explore without worry.
The HONOR Watch GS Pro also supports more than 100 workout modes including mountain climbing, hiking, skiing, indoor and outdoor running and free training. It also comes with intuitive health features to monitor users’ wellbeing.
The HONOR Watch GS Pro will be available for pre-order in UK, France, Germany, Italy and Spain from 7th September priced at €249.9 (~RM1228), and will be available in Charcoal Black, Marl White and Camo Blue.
HONOR Watch ES: Your Personal Virtual Coach On-the-Go
The HONOR Watch ES caters to fashion-forward fitness enthusiasts who aspire to lead healthier lives. With a stylish 1.64-inch AMOLED display, the device offers up to 95 workout modes, 12 animated workout courses with specific scenarios such as fat burn and abs workout and a range of stunning health and fitness tracking capabilities. The HONOR Watch ES is all about helping users to manage their physical and mental wellbeing while sporting a trendy look, without the premium price tag.
The HONOR Watch ES will be available for pre-order in UK, France, Germany, Italy and Spain from 7th September at €99.9 (~RM491), and will be available in Meteorite Black, Coral Pink, and Icelandic White.
HONOR MagicBook Pro: A Powerhouse to Unleash Your Creativity
The HONOR MagicBook Pro, pre-installed with Microsoft Windows 10, helps creative professionals to enhance their productivity and boost their creativity. Boasting a state-of-the-art AMD Ryzen 5 4600H processor with integrated Radeon™ Graphics and 6 cores and 12 threads, the HONOR MagicBook Pro delivers smooth performance even when handling complex tasks.
With an ultra-fast 512GB PCIe NVMe SSD storage drive and 16GB DDR4 dual-channel RAM, the HONOR MagicBook Pro guarantees blistering data speeds when reading and transferring files. Furthermore, it features a stunning 16.1 inch FullView display with 100% sRGB colour gamut, making it perfect for viewing photos, movies and browsing the web as well as for professional applications that demand greater colour accuracy and consistent image brightness.
With a smaller footprint, measuring at 369 mm x 234 mm x 16.9 mm, its compact and lightweight design makes the HONOR MagicBook Pro perfect for today’s flexible workforce, allowing users to enjoy games, movies and work on the go.
HONOR also announced its collaboration with Red Bull as the Official Mobile Services and PC Partner of Red Bull Basement 2020. The HONOR MagicBook Pro aims to help students innovate at university today and make a positive impact on the world tomorrow.
The HONOR MagicBook Pro (16+512GB) empowered by AMD Ryzen 5 4600H processor will be available in Germany from 7th September, as well as UK and France from 8th September priced at €899.9 (~RM4423).
HONOR MagicBook 14 and 15
Designed for day-to-day tasks to take users from work to play, the AMD refresh of the HONOR MagicBook 14 and 15 enhances computing experience with Ryzen 5 4500U processors, along with a stunning minimalist design and a FullView display, all packed into in a slim and lightweight body.
The HONOR MagicBook 14 (8+512GB) empowered by AMD Ryzen 5 4500U processor will be available in UK, France and Germany from 21 st September priced at €749.9 (~RM3685). The HONOR MagicBook 15 (8+512GB) empowered by AMD Ryzen 5 4500U processor will be available in UK, France and Germany beginning early October at €699.9 (~RM3440).
HONOR Pad 6, Percussion Massage Gun EVO, usmile Sonic Electric Toothbrush P1001, and Antibacterial Cordless Vacuum Cleaner
HONOR also introduced the HONOR Pad 6 and three HONOR Choice products including the Percussion Massage Gun EVO, usmile Sonic Electric Toothbrush P1001, and Antibacterial Cordless Vacuum Cleaner, to build a comprehensive suite of smart life products for global youth.
The HONOR Pad 6 features a 10.1” Full HD display and symmetrical 1620 high-amplitude dual speakers, weighing just 460g and with a slim body that is just 7.55mm thick, coupled with enhanced connectivity through Wi-Fi and LTE options. The HONOR Pad 6 is the perfect daily companion for carrying around on-the-go whether traveling, commuting or relaxing at home.
HONOR’s new product launches were recognized by the 2020 IFA Product Technology Innovation Award (IFA-PTIA). Jointly presented by International Data Group (IDG) and the AHK (German Industry & Commerce Ltd.), supported by IFA, CE China, and CE Summit, the IFA-PTIA awards outstanding products that are pioneers in the development of the consumer electronics industry. The HONOR Watch GS Pro and HONOR MagicBook Pro were awarded the Outdoor Innovation Wearable Gold Award and High-Performance Innovative Laptop Gold Award respectively.